Dear Humans,

Bottle shape can tell us a lot. When it’s early on a Saturday morning and I’m reaching over the various leftovers on the top shelf of my fridge for the maple syrup, I can tell by touch when I have the amber sweet stuff rather than the ketchup because the bottles are different shapes.

So when I saw the giant container with a pour spout on top of the washing machine, I assumed it was laundry detergent. But no. It was fabric softener. And then I knew why the last few loads of laundry didn’t seem as clean.

The world knows that humans don’t always use our rational brains. We pick up many clues, we use all of our senses, and we often skip right over the big front part of our brain. Most of the time it works out okay. But sometimes we need to stop and read the label.

Sincerely,

Mr. Heimbuck